Caktoo wanted to modernize its website in order to fully embody its values and its positioning on the market. To make this project a reality, they called on the expertise ofWebflow agency Gemeos.
By choosing to migrate to Webflow, Caktoo has opted for an innovative and flexible solution, designed to meet the needs of a dynamic online presence.
This strategic transition gives their marketing team greater autonomy, allowing them to quickly make updates and adapt the site with agility, without any technical constraints.
To accompany Caktoo in redesigning their website, we adopted an approach based on close collaboration and regular iterations. By working hand in hand with their marketing team, we were able to deeply understand their expectations and ambitions.
Throughout the process, we established a cycle of continuous improvement, collecting regular feedback from the team Caktoo. Each iteration was an opportunity to adjust and perfect every detail to ensure optimal results.
In the end, this process of co-creation and ongoing dialogue resulted in a design that exceeds the expectations of Caktoo, fully reflecting their vision and identity.
Once the design was validated, we were able to start integrating into Webflow. For every project, the first step is always to incorporate a style guide. The latter centralizes all the reusable elements on the various pages of the site, such as colors, fonts, buttons and spacings, thus guaranteeing visual coherence throughout the site.
In addition to ensuring aesthetic consistency, the style guide greatly simplifies site maintenance and facilitates collaboration between the various stakeholders.
Thanks to our Webflow expertise, we ensured that each element of the Caktoo site was not only aesthetically aligned with their new design, but also technically optimized.
This includes optimizing images and animations, setting up a responsive site structure, as well as ensuring intuitive navigation.
This approach made it possible to guarantee quality integration while simplifying maintenance, offering Caktoo the flexibility necessary to evolve and adapt quickly to their future needs.
To maximize SEO performance, we designed resource pages that meet the highest technical SEO requirements, the objective being to create a true Rolls Royce of SEO, allowing us to focus only on semantic strategy.
In order to reinforce the semantic cocoons around the most strategic and competitive business keywords, we have developed a tailor-made CMS architecture and designed a careful design for an optimal user experience.
This work was based on SXO best practices, including:
The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.
A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!
Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.
