Migration of the Tribee.fr site

Tribee is a French online fundraising platform that stands out for its solidarity commitment and the absence of commission fees. When creating a fundraiser, 95% of the funds are intended for donation, while 5% is automatically donated to a selected association, making it possible to support important causes at no additional cost to participants.
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Background

As part of its rebranding, Tribee wanted to harmonize its website with its new identity in order to fully reflect its values and its positioning on the market. To achieve this vision, the company called on the expertise of the Webflow Gemeos agency to create the models. Anxious to have a modern and flexible online presence, Tribee opted for a migration to Webflow. This strategic choice allows its marketing team to gain autonomy, with the possibility of making rapid updates and adapting the site to its needs, thus strengthening its responsiveness and efficiency.

Webflow integration

As with every project, the first step was creating a style guide, bringing together reusable site elements such as colors, fonts, buttons, and spacings. This tool ensures visual consistency across all pages while facilitating maintenance and collaboration between teams. Our expertise in Webflow allowed us to ensure that each component of the Tribee site was perfectly aligned with their new design while being technically optimized. This rigorous approach made it possible to deliver a high quality integration, while providing Tribee with the flexibility and agility to respond quickly to their future needs.

SEO: Advanced techniques for optimized referencing

To achieve maximum SEO performance, we've designed resource pages that meet the highest standards in terms of technical SEO. The objective was to create a real SEO reference, allowing the team to fully focus on the semantic strategy. In order to strengthen the semantic cocoons around strategic and competitive keywords, we developed a tailor-made CMS architecture, accompanied by a careful design to guarantee an optimal user experience to guarantee an optimal user experience.This work was based on SXO best practices, integrating key elements such as:

- A Mobile First approach

- An interactive summary

- A progress bar

- An efficient internal network

- Social sharing buttons

- A dedicated author page

- Advanced structured data

These optimizations ensure a perfect synergy between technical performance, semantic relevance and user experience.

Conclusion

In just two months, we transformed Koncile's website to make it an essential driver of their growth strategy. You too, make your site a strategic asset to accelerate your development.

Click on the link below to discuss your ambitions and find out how we can achieve them together. ‍

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

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